JERUSALEM BUSINESS CONFERENCE 95
Capital and Technology in the Service of the Region
October 28-30, 1995
International Convention Center, Jerusalem
About the Conference
As peace comes to the Middle East, economic doors are gradually being
opened throughout the region and beyond. At the same time, the diplomatic
climate engendered by the peace process has contributed to the favorable
atmosphere which can now facilitate business activities. These business
activities are not based on sentiment. Many of the developments that have
already occurred are a refection of the Middle East's inherent economic
strength, and of its potential for contributing to the development 6f even
the most highly industrialized of its trading partners.
The Jerusalem Business Conference 95, with its theme "Capital and
Technology in the Service of the Region", is the gateway to this emerging
region where business people can meet their counterparts as wall as
political leaders from throughout the world. The Conference's purpose is
to facilitate discussion of the vast number of varied opportunities that
exist in the region and to explore its great potential for strategic
partnering.
Background
The Jerusalem Business Conference, initiated by 'Globes' and hosted by the
City of Jerusalem and The Jerusalem Development Authority, established in
anticipation of the emerging opportunities of the times, has grown in four
short years to become the largest business assembly of its kind in the
Middle East.
Time and Place
The Conference will take place on October 28-30, 1995 at Jerusalem's
International Convention Center. Future business activities in energy,
tourism, commerce, capital investment and other subjects will be explored
by experts in each field. In addition, an enlarged exhibition area will be
provided to the many companies seeking to demonstrate their expertise to
the over 4,000 people expected to attend.
Distinguished guests and speakers from Israel will be Prime Minister
Yitzhak Rabin, Foreign Minister Shimon Peres, as well as other ministers
and leading public and professional figures. The Chairman of the
Conference is Mr. Shoul N. Eisenberg, Chairman of Eisenberg Group of
Companies. Prominent senior government officials and business leaders from
neighboring countries and the rest of the world will make presentations as
well. But the real value of the conference will be your opportunity to
speak directly with your colleagues to determine together how to
capitalize on the new Middle East and increase your profitability in the
process.
Who Should Attend
The Jerusalem Conference is expressly designed for senior level corporate
managmeent, investment firms, financial insttiutions and communication
organizations with international interests and capabilities, as well as
for government officials involved in national, regional and global
development issues.
All sessions will be conducted in English, with simultaneous translation
available in Arabic, French and Hebrew.
Agenda Topics
Sessions featuring international leaders and decision makers will include:
* Political and Strategic Implications of the New Middle East
The opening session of the conference will review the progress achieved in
the region since the signing of the Oslo agreement in September, 1993, and
will analyze potential future developments and directions. Focus will be
on the promises and possibilities for regional economic development and
cooperation.
* The Information Highway and The Middle East
The communication industry is the fastest growing segment in the world
marketplace. This session will look at the implications for the region,
the diversity of opportunities present, and how the region can be
integrated into all aspects of this rapidly emerging and dynamic field.
* R&D in Medicine, Science and Industry
The remarkable achievements of Israeli technological R&D and industrial
commercialization in the fields of medicine, science and industry will
prove to be essential to any future regional growth and development. This
session will emphasize the progress being made now and how these
achievements can be translated into the greater good for the entire region
and world.
* Prospects and Opportunities for Multinational Tourism
Tourism is the first economic sector to have benefitted from the Middle
East Peace Process. This session will discuss ways in which multi-country
tourism in the region can be encouraged; the opportunities for building,
specialized tourism, utilizing communication and computer technology, and
for providing the necessary service structure to properly meet the
challenges of vastly increased numbers of tourists expected to visit the
area.
* Building and Construction
There are very large regional needs in the areas of residential,
commercial, recreational and industrial building. This session will
emphasize the necessity for significant cooperation to attract the huge
investments that are required. Building proper and sufficient physical
facilities throughout the region is essential for any future growth. Many
Israeli, regional and international interests are expressing interest in
such involvement.
* Financial markets in the Middle East - Large Project Finance
The world's financial community is undergoing dramatic change. Future
banking practices will be closer to the client and immediately connected
with other financial institutions internationally. This session will
explore the current state of the region's financial markets and
institutions, the regional obstacles to be overcome, and the ramifications
of mutual cooperation, both regionally and worldwide.
* Venture Capital - Financing for the Future
In addition to a number of venture capital funds which have recently
emerged within the region, numerous overseas-based funds have taken a new
look at the area and have made significant resources available for growth
opportunities. Funds are also now available for the financing of large
projects. A panel of distinguished venture capitalists will discuss what
they see in the future for the region and how these funds can be tapped.
* Energy Alternatives and Challenges
Oil is plentiful in the region, but alternative energy sources are
becoming increasingly significant. This session will look at ways of
preserving and optimizing these resources, developing alternative sources,
and recognizing opportunities through which economic interests can both
benefit from, and assist in, proper utilization of these resources.
* Answering Transportation Infrastructure Growth Demands
Having proper transportation facilities and equipment is essential for
regional development. This session will look at current conditions,
expansion of existing ports, connecting roads, facilitating border
crossings, strengthening rail and air connections and more. The
opportunities for investment and strategic partnerships will receive
careful evaluation.
* Using Emerging Communications Technology as Marketing Tools
Distinguished international marketing leaders will address how to maximize
new communication technologies (e.g. the Internet, Virtual office and
teleconferencing) that are emerging in Israel and in the region as a
whole. Special emphasis will be placed on the complexities and diversities
of marketing strategies and how the technological genius of this area can
be properly utilized to the benefit of the region's and the world's
inhabitants.
* Industrial Parks
Plans are currently in place for the development of industrial parks at
the Palestinian Autonomous Area, with the cooperation of Israel and the
U.S. Representatives of world-class companies will share their experiences
in these endeavors in order to make this dream a reality.
* Egypt-Israel - Practical Aspects of Business Cooperations
The Jerusalem Business Conference's address:
Igal Alon 127, Tel-Aviv 67443, Israel
Tel. 972-3-6968250
Fax. 972-3-6956253